"We could just make something up in our bedrooms and thousands of people would buy it." — Philip and Andrew Oliver (The Oliver Twins)

Several years ago, I worked with a CEO who had a very binary view of people – they were either "all in" or they

Despite having a complete view of the machinery for how the worm thinks, we still can’t create a digital copy that does more than wiggle. Locomotion, yes; cognition, not yet.